Internet Marketing Books
Featured Books
Video Marketing For Dummies
For Dummies, 2012
The author team has vast experience in video creation and marketing and explores ten video campaigns so you can learn from their successes and challenges.* Offers an overview of the video marketing process, how to build it into an existing marketing plan, and create a video outline* Covers the neces....
read full story...
Pages:
384
Publisher:
For Dummies
Date of Publishing:
2012
Video Marketing For Dummies
Author: Kevin Daum, Bettina Hein, Matt...
(0)
Description:
Savvy advice for adding video to your marketing plan Video marketing is rapidly gaining popularity in online marketing and this fun-but-practical guide presents you with all aspects of video marketing from planning to production to distribution. You\'ll learn how to create a video strategy, produce an effective video, put it online, and get your video to the right consumers so you can help your business succeed.....
Pages:
551 K
Publisher:
CanDoCanBe Ltd.
Date of Publishing:
2012
Shiny Shiny: How to Stop Being a Social Media Magpie
Author: Karen Skidmore
(0)
Description:
Shiny Shiny: How to stop being a social media magpie Magpies are notorious birds for swooping down and collecting stuff that glitters in the sun. When they bring it back to their nest, most of it is not wanted. Milk bottle tops, silver foil, lost keys – they don't help make the nests or feed their chicks. They are intelligent birds. They are even reported to recognise themselves in their reflection, a trait rarely found outside humankind. But, even though these shiny objects are worthless and pointless to their existence, they still catch their eye and feel compelled to bring them home.....
Pages:
450
Publisher:
Addison-Wesley Professional
Date of Publishing:
2012
Android Tablet Development Recipes
Author: James Becwar
(0)
Description:
This book helps experienced Android developers leverage the latest Android 4.x features to build powerfully compelling tablet applications. Tightly focused on Android 4.x\'s advanced tablet-related capabilities, it presents an extraordinary library of easy-to-reuse example code. Drawing on his extensive experience building production-quality Android tablet apps, James Becwar skips the basics Android developers already know, and helps them leverage the skills they already have. His modular approach is organized around real-world problem solving, enabling developers to find practical solutions fast - even where those solutions require the use of multiple classes together.....
Pages:
276
Publisher:
Wiley
Date of Publishing:
2012
The Social Media MBA: Your Competitive Edge in Social Media Strategy Development and Delivery
Author: Christer Holloman
(0)
Description:
It\'s a fact that companies so far have only scratched the surface of what can be achieved with social media. Whatever continent, industry, company size, current degree of social media adoption or your job title, the purpose of this book is to inspire you to see how you can raise the bar further to reap new rewards. It will give you the tools to make a difference to your organisation\'s social media strategy development and delivery going forward. In addition it will also give you more intellectual support and confidence to discuss social media on a higher level with peers, inspire colleagues or negotiate and create support for increased investments from your leadership team. In The Social Media MBA editor Christer Holloman has crowd....
Pages:
288
Publisher:
Wiley
Date of Publishing:
2012
Social TV: How Marketers Can Reach and Engage Audiences by Connecting Television to the Web, Social Media, and Mobile
Author: Mike Proulx, Stacey Shepatin
(0)
Description:
The Internet didn't kill TV! It has become its best friend. Americans are watching more television than ever before, and we're engaging online at the same time we're tuning in. Social media has created a new and powerful 'backchannel', fueling the renaissance of live broadcasts. Mobile and tablet devices allow us to watch and experience television whenever and wherever we want. And 'connected TVs' blend web and television content into a unified big screen experience bringing us back into our living rooms. Social TV examines the changing (and complex) television landscape and helps brands navigate its many emerging and exciting marketing and advertising opportunities.....
Pages:
240
Publisher:
Wiley
Date of Publishing:
2012
Mobilized Marketing: Driving Sales, Engagement, and Loyalty Through Mobile Marketing
Author: Jeff Hasen
(0)
Description:
Integrate your mobile marketing program and take your brand to the next level Mobile marketing is finally entering the forefront of the marketing realm as megabrands roll out million-dollar budgets and small businesses have turned to the channel for its affordability, measurability, and repeatable successes in producing sales and driving engagement and loyalty. Through insights from bold industry visionaries and fellow mobile pioneers, Mobilized Marketing takes readers through campaigns worth repeating and others that are not. Learn the many roads that marketers can take and the proven strategies and tactics that move products and build loyalty through the consumer\'s most personal device.....
Pages:
5 KB
Publisher:
Alpha
Date of Publishing:
2012
The Complete Idiot\'s Guide to Facebook Marketing
Author: Damon Brown, John Wayne Zimmer...
(0)
Description:
Covers all aspects including Facebook Marketplace, Facebook Places, and Facebook Deals.....
Pages:
218
Publisher:
Wiley
Date of Publishing:
2012
The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More
Author: Kipp Bodnar, Jeffrey L. Cohen
(0)
Description:
Advance your B2B marketing plans with proven social media strategies Learn social media\'s specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a superstar. The B2B Social Media Book provides B2B marketers with actionable advice on leveraging blogging, LinkedIn, Twitter, Facebook and more, combined with key strategic imperatives that serve as the backbone of effective B2B social media strategies.....
Pages:
360
Publisher:
For Dummies
Date of Publishing:
2012
Social Media Metrics For Dummies
Author: Leslie Poston
(0)
Description:
Discover how to gauge your online success based on social media metrics With so many social media monitoring and measurement tools available, it can be overwhelming to figure out which tool is right for you when it comes to calculating the success of your social media marketing efforts. This fun and friendly guide helps you determine which tool will serve you best for understanding your online audience.....
Pages:
256
Publisher:
Bloomberg Press
Date of Publishing:
2012
The Social Media Handbook for Financial Advisors: How to Use Facebook, Twitter, and LinkedIn to Build and Grow Your Business
Author: Matthew Halloran
(0)
Description:
Expert advice for financial advisors looking to make the most of social media platforms Social media is everywhere. 3.5 billion pieces of content are shared on Facebook each week, 22 million professionals are networking on LinkedIn, and 140 million tweets are posted every day. The opportunities these platforms present for financial advisors are huge, but most advisors have no idea how to use them to build bigger, stronger client bases. The Social Media Handbook for Financial Advisors: How to Use Facebook, Twitter, and LinkedIn to Build and Grow Your Business shows how to make the most of these new tools, offering invaluable advice about how to connect with potential clients in the twenty first century.....
Rankings
Recommended vendors for:
Email Alert
You may automatically receive latest notifications by e-mail. Please enter your e-mail address below and click Submit.
Find an Internet Marketing Consultant
- Tell us about your internet marketing project below.
- Your request will be reviewed by our team of researchers.
- We will connect you with contact details of three vendors.