Internet Marketing Case Studies, Search Marketing Training and Education, Online Marketing Strategy

Everyone knows that, but is it really true? And what about all the old and obsolete content that is still available on websites? Is it totally discarded by Google?I will present you some data researched while analyzing traffic sources and landing pages for one of our projects – www.morusek.pl........

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Result• Newly enthused marketers armed with ideas to improve their marketing• A more targeted and strategic approach to email marketingThe BrandInforma Business Information (IBI) is the largest division of Informa Plc who are a FTSE 100 knowledge and information provider. IBI provides authoritative.......

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We thought it would be interesting to feature one of our clients who uses email marketing as part of their online marketing strategy.Parker Harris (www.parkerharris.co.uk), a leading visual arts consultancy based in Surrey, use email marketing to communicate with their clients and supporters, updating.......

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The ResponseThe initial Google Adwords campaign was set up by the client himself, however, the results were somehow not satisfactory, and the client was spending more than the returns. This was because the target market was highly competitive and the client had a low budget.I have initially started with.......

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There are no hard and fast industry numbers to quantify the dollars missattributed or lost by hijacked brands, but …an average of 40% misattribution per advertiser is not unusual … and for some advertisers, it can hit 90%. Applied to projected advertiser spend on affiliate marketing, that.......

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Campaign start date:  February 28th, 2011Campaign launch date:  April 1st, 2011Website:  http://www.hickslandscape.comServices invested in:  Social Media Marketing (Facebook), Custom CMS solution to manage entries and votingCustomer ProfileHicks Landscaping is a North Carolina landscaping.......

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(For confidentiality reasons, we can’t divulge the company’s name – but we can tell you that it’s one very happy client!)http://www.purplecow.co.za/wp-content/uploads/2011/04/ppc-case-study.gifExplaining this PPC case studyObjective: To drive as many leads as possible to the client’s.......

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I am not saying that these people can’t do it, but I thought it would be good to see a little bit of transparency in this area for a change.I have already explained what you need to do in order to boost your site up the Google rankings for your preferred search, so I followed my own advice and.......

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SEO ResultsIn the long term every company wants to see an increase each year in website traffic, prospective customers, and closed business. This single graph shows a year over year comparison of Organic Search Traffic on the Blue Ridge National Heritage Area website for 2010 and 2011. Approximately.......

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The ProblemsSearch Engines can’t fill out a store locator box.  Google-bot can’t type a zip code.  So even though users can easily use these kind of interfaces to find their nearest store location, a search engine can not do that.As a result, a directory of store locations had to.......

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