Featured SEO Spotlight
Ben Austin - SEO Positive Limited
February 11, 2009
Please Provide Us With Your Biography:
I started out as a mortgage broker working for a large national mortgage company, working out of their London office. After becoming a success and well known for my closing ability in that company I decided to open up my own brokerage in Essex which I sold in 2007. In July 2007 I founded SEO Positive Limited which has already become a success story in its own right with what the company has already achieved in its infant years.
Tell Us About Your Background & Roll In The Company:
As the Managing Director my role is quite varied. It consists of overseeing all the optimisation techniques implemented by all staff at SEO Positive Limited including on-page and off-page optimisation. To continue developing my knowledge in the ever changing search industry, and to pass that knowledge on to the other staff working for SEO Positive Limited to ensure our customers gain the maximum exposure for their investment.
What Are Your Main Services:
The main services that we provide at SEO Positive Limited include: full search engine optimisation, pay per click management, website design & development, and ethical link building campaigns. By offering all of these services we have been able to cater for our clients every need in house.
What Makes Your Firm Different From Any Other Firm In The Industry:
To be honest, our results speak for themselves. Being a top 10 SEO company the staff at SEO Positive Limited believe we off er our clients an unrivalled service within the search engine optimisation, pay per click, and website design & development industry. Unlike most of our competitors SEO Positive Limited do not tie our customers into lengthy contracts or insist on large payments upfront. Instead we offer flexible payment terms, and a no tie in policy to all our customers as we are confident in our work.
Tell Us About Your Firms Success Story:
SEO Positive Limited began in 2006 as a small one man business. We then rapidly began to achieve high results for our clients and the word spread, with over half of our clients being referrals SEO Positive Limited have no need to sell ourselves as our clients seem to do that for us. In February 2009 SEO Positive Limited have been ranked within the top 10 best organic optimisation companies in the United Kingdom. SEO Positive’s greatest achievement to is of course being able to maintain a high client retention rate of over 97%.
What Are The Most Important Questions To Ask An SEO company Before Joining:
1. How long does it take to start seeing results of your work?
2. Is all work carried out in house? Or outsourced?
3. What link building techniques do you use?
4. What type of reporting do you provide,? And how often am I updated?
5. Can I have 5 clients referrals (Testimonials)
6. Can I call these customers to get their feedback on your services?
What Are Some Of The Myths Regarding SEO:
1. Meta Tags are the key to high rankings - Although meta tags are believed to be important, they are not the only factor to high rankings.
2. SEO Companies can guarantee a first page position on Google - This is not true, this is merely a hard sell tactic from a salesperson who needs to hit their monthly sales target.
3. Submitting your website to the search engines every week will help your rankings - This is not true, it is actually believed that submitting your website multiple times can leave the search engines to penalise you for spamming their index.
4. SEO requires at least one years commitment from the client - Time frames vary greatly depending on many factors, including: budget, industry, keywords, and website statistics.
How Do You Develop Your Skills In This Continuously Changing Environment:
By interacting with specialist SEO & development forums we are consistently updated with up to the minute essential information. Maintaining our clients high rankings requires extensive knowledge of the search industry which we gain from continuous research and development.
What Do You See As The Future Of The Industry:
Search engine optimisation is a constantly changing industry. Fluctuations in the search engine algorhythms can greatly effect SEO and the results that search engine optimisation companies achieve, this is why it is essential to keep a finger on the search engine pulse and keep in tune.
Where Do You See Your Firm In The Next 5 Years, And What About You Personally:
SEO Positive Limited have enjoyed rapid growth up to now and predict this success to continue over the next 5 years. I can see SEO Positive excel within the organic optimisation industry and diversifying into other aspects of online media and website development. I personally plan to remain in a highly involved position over the coming years supervising quality standards and ensuring clients receive the expert services that they deserve from a leading media group.
