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Email Marketing Reports entered life in November 2001 because I was tired of decent folk sending spam because nobody helped them learn the basics of legitimate email marketing.
Its purpose is to enable newcomers and professionals from all over the globe to find information they can use to improve their understanding and application of email marketing. So in turn they can reach their objectives more efficiently.
In other words, this site helps you get better results from your email marketing efforts. That's it. The main focus is an article directory with over 50 categories and a daily blog which has around 2,150 posts with news, advice and commentary on all things email marketing.
BTW, my understanding of email marketing is the use of permission-based email for marketing purposes. It's a wide remit, but one which excludes anything that even sniffs of spam or unprofessionalism.
Mark Brownlow
The "I" in the above is Mark Brownlow, an independent web publisher, writer and accredited journalist. With the emphasis on independent. I published my first email newsletter in 1998 and have been in and around the business of email marketing ever since. My 2001 book on creating e-newsletters that have influence and impact is available for free
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