Full-Time/Perm Marketing opportunity for candidates eager to join an innovative, expanding company!
We have an exciting opportunity for a Marketing Director, to work with a growing, cutting-edge developer and manufacturer near Cleveland, OH. This is an established company with over two decades of consistent performance.
Responsibilities include:
· Work closely with company president to develop and implement overall marketing strategy, programs, positioning & messaging and collateral for new and existing products.
· Analyze and monitor product market size, market share, competitor positions, revenue opportunities, as well as market trends.
· Develop and reinforce marketing processes for interaction with Sales, Operations, and R&D.
· Manage the content for the company’s corporate website, including writing copy. Responsible for overseeing the websites search engine optimization strategy, including keyword analysis and link aggregation.
· Annually manage the compilation of the company catalog overseeing all design changes.
· Manage industry conferences, including conducting analysis of effectiveness and prioritization of exhibiting and attendance, product presentations, and booth design directions.
· Management of all Marketing team members.
· 8-10 years Marketing experience, with at least 3 years being in a technical environment.
· Understanding of marketing principles, copy writing, familiarity with search engines and databases.
· Ability to travel internationally.
· Technically competent, able to easily learn new technologies to the extent needed to market them.
· Effective and excellent interpersonal, communication and presentation skills.
· Self-starter, proactive, takes action to achieve goals beyond what is required.
· Understanding of sales via a distribution channel.
· Extensive knowledge of key software - PowerPoint, Excel, Word, Access, comfortable in common web applications.
· Experience with global marketing is strongly preferred.
· BA/BS degree in a technical, marketing or business field is required, Masters preferred.
Equal Opportunity Employer (EOE)
TO APPLY:
Please forward an MS WORD ATTACHED RESUME VIA E-MAIL to
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