About - EVER Internet Marketing

Dane Ings, Co-Founder
17 Muswell Road, Wedgefield Office Park, Block A | Johannesburg, Gauteng, 2191

Search Engine Marketing also referred to as Search Marketing or SEM, is quickly emerging as the most powerful Internet marketing channel.

While traditional forms of marketing spend are declining, SEM spend is on the increase. Search engine marketing is all about using Internet search engines and Directories to deliver targeted traffic to web sites. It is actually a blend of two core concepts:

relevancy and popularity.

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