When evaluating online marketing companies which specialize in assisting businesses which provide products and services online we understand the importance of understanding the needs of the customer. Our analysis covers how much time a search engine optimization companies places into understanding the ecommerce platform of the customer, the availability of customization, and the results which the client expects over time.
Keywords are an important aspect of search engine optimization due to the very nature of how search engines determine the relevancy of a page to a specific search term. Our analysis delves into how an ecommerce SEO company determines which keywords are relevant to each product or service to ensure coverage in major search engines and ecommerce search websites for keywords pertinent to that particular item.
Off page optimization refers to the amount of work and the strategies involved in getting a particular website or web page to rank highly in search engines through efforts outside of the domain. We analyze the approach which ecommerce SEO companies take to obtain priority for the products and services of their customers across the relevant websites where web users would be searching for what the client has to offer.
Our analysis of on page optimization strategies involves understanding how much effort the SEO companies puts into optimizing a particular page in addition to the entirety of a website for major search engines. This often pertains to the link structure, H1 tags, and even meta tags associated with individual pages. We compare what leading ecommerce SEO companies do with others within their industry and use the results achieved as a method of comparison.
We understand that ecommerce SEO campaigns are often intricate and comprehensive of a large number of products and services. We ensure the companies which we recommend provide reports which provide their clients with both summary and intricate information about the progress of a campaign, the results being achieved, and the future direction of an ecommerce SEO campaign.