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Mar 14, 2010 - 08:03 EST

Pay per click and other search engine marketing techniques could be particularly useful in boosting local sales, the study by BIA/Kelsey and ConStat suggests, as 90 per cent of these consumers do their research via sites such as Google, Bing and Yahoo!. On average, the study found that consumers.......

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Mar 11, 2010 - 04:05 EST

The latest data from comScore, which may be of interest to users of search engine marketing, shows it had the biggest increase of any of the major search engines in terms of the percentage of queries handled during February at 0.2 per cent. Google's share of searches increased by 0.1 per cent, while.......

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Mar 11, 2010 - 04:04 EST

Harvey Raybould of Compila recently social media, such as blogs, are already an important element of search engine optimisation and the results of the survey by Econsultancy and Adestra suggest it is also helping to drive email marketing. Of the 900 marketing professionals polled, 37 per cent currently.......

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Mar 11, 2010 - 04:03 EST

A survey of more than 1,000 US marketing professionals by publishing research specialist Outsell found that investment in digital strategies such as search engine marketing and webinars is expected to top $119.6 billion (£79.8 billion) this year, compared to $111.5 billion for magazine and.......

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Mar 07, 2010 - 11:15 EST

SEO Social Media Internet Marketing firm analyzes Twitter and Facebook to determine which Social Media Marketing strategy or platform is best for businesses and online entrepreneurs. The analysis focuses on Twitter and Facebook strategies from a Viral Marketing, Business to Business, Business to Consumer,.......

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Mar 06, 2010 - 09:52 EST

The report from ad network Web TV Enterprise found that 40 per cent of television buyers use video campaigns, with 31 per cent saying they had used these internet marketing services more than ten times in the past year. Just 19 per cent of those surveyed said click through rates are very important.......

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Mar 04, 2010 - 08:36 EST

In news that may be of interest to users of online marketing services, the report said users of devices such as smartphones made 4.7 million visits to Twitter during the month, up 347 per cent year-on-year.Facebook attracted 25.1 million mobile users in January, an increase of 12 per cent on the corresponding.......

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Mar 02, 2010 - 07:55 EST

The survey by comScore for the Newspaper Association of America (NAA) found that targeting internet marketing services at these portals can provide a significant boost to brand perception, as 36 per cent of respondents consider ads on local newspaper's sites to be trustworthy, compared to 23 per.......

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Feb 26, 2010 - 08:31 EST

Analysis of volunteers' brainwaves carried out by consumer experience consultancy Foviance and software firm CA found that users have to concentrate up to 50 per cent more when using a site that is not functioning properly.In addition, examination of facial muscles and behaviour showed the subjects.......

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Feb 24, 2010 - 08:07 EST

Indeed, the addition of Twitter to Google's real-time search saw its overall unique visitor numbers rise by nine per cent from December to 21.79 million in January, according to comScore. This rising traffic suggests the social network is more than just a fad - and that it can play a valuable role.......

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