Topseos Podcast RSS

Website Statistics Part II

Wed, 26 Nov 2008 01:20:11 +0100

Michael Stebbins is vice president of marketing for ClickTracks Analytics, a web analytics software and services company based in Santa Cruz, California. Michael has authored several patent-pending web...

Website Statistics Part I-Michael Stebbins

Tue, 18 Nov 2008 15:44:57 +0100

Click Fraud

Mon, 10 Nov 2008 09:10:54 +0100

Tips for an eCommerce merchant to know about pay-per-click campaigns and click fraud.

Click Fraud and Invaluable Clicks

Wed, 05 Nov 2008 04:33:27 +0100

Shuman Ghosemajumder discuss the changes of calling click fraud to being called invaluable clicks , Bryan Eisenberg discusses the economy and its afffect on online business and its relationship to...

Click Fraud: Just The Cost of Doing Business?

Wed, 29 Oct 2008 07:26:51 +0100

In the recent issue of Wired Magazine (Jan 2006), you’ll find a great article called How Click Fraud Could Swallow The Internet.

Click Fraud

Wed, 22 Oct 2008 08:51:59 +0100

Executive Editor John Byrne in a conversation with BW columnists Ben Elgin and Brian Grow about the spreading scourge known as click fraud poses the single biggest threat to the Internet's advertising...

Online Advertising and Click Fraud

Tue, 14 Oct 2008 12:49:54 +0100

While there is much debate among marketers on whether print advertising is more beneficial than broadcast or whether online is the best way to go, there are serious debates about Internet advertising and...

Click Fraud

Tue, 07 Oct 2008 08:53:00 +0100

Click fraud is an issue in the multi-billion pound industry of search marketing.

Click Fraud-"Beyond IP Blacklisting"-Interview with Ken Miller

Wed, 01 Oct 2008 06:39:12 +0100

Greetings WOW members and Web professionals everywhere. Bill Cullifer here with the World Organization of Webmasters (WOW) and the WOW Technology Minute. For today's podcast I have the pleasure to...

Dennis Mortensen Podcast with Eric Enge on Web Analytics and Click Fraud

Thu, 25 Sep 2008 03:48:15 +0100

Eric Enge and Dennis Mortensen spoke about Web Analytics and Click Fraud. Here are the major questions that Eric asked: 1. Let's start by talking about the various ways that analytics packages...