Topseos Podcast RSS http://www.topseos.com/rss/subscribe/f/podcast Thu, 09 Feb 2012 20:54:21 +0100FeedCreator 1.7.2-ppt (info@mypapit.net)Fri, 10 Feb 2012 02:54:21 +0100Using Videos for Direct Response and Strategic Marketing http://www.topseos.com/podcast/index/prDetails/prId/705 Dush and Beau speak with Mr. Money fingers Chris Haddad from moneyfingersinc...Mon, 25 Jul 2011 09:48:36 +0100How to Use Social Media to Increase Sales and Traffic http://www.topseos.com/podcast/index/prDetails/prId/704 Learn How to Use Social Media to Increase Sales and Traffic as Shana and Rene explain how Social Media is no longer a hobby that is now a required tool for store owners and how social media tools can create more traffic and sales...Mon, 25 Jul 2011 09:45:24 +0100Better Quality with Google Panda http://www.topseos.com/podcast/index/prDetails/prId/703 Search Engine Land News Editor and Executive Editor at Search Engine Roundtable Barry Schwartz discuss the Google Panda algorithm and its quest for better quality of content. They also discuss the Google Reading Level algorithm, an advanced search filter will let you filter the search results based on how basic, intermediate or advanced the web results are...Fri, 22 Jul 2011 00:47:06 +0100Use Social Media and Video http://www.topseos.com/podcast/index/prDetails/prId/702 Shoppers are becoming accustomed to interacting with companies on websites and in social media. Email marketers can often gain loyal customers by engaging recipients with a social sharing opportunity or interactive content...Tue, 12 Jul 2011 10:40:15 +0100Encouraging Email Subscriptions http://www.topseos.com/podcast/index/prDetails/prId/701 To encourage more email subscriptions on your standard email newsletter form or on campaign landing pages, consider (1) what motivates your potential subscribers; (2) decide what you want to communicate in light of those motives; (3) clearly and concisely state your message; and (4) consider rewarding subscribers for signing up. Once a marketer has an established list, email marketing is a powerful tool for driving site traffic and boosting sales...Tue, 12 Jul 2011 10:37:43 +0100Check Your Website's SEO Health http://www.topseos.com/podcast/index/prDetails/prId/700 Websites that are a number years old will likely have missing internal links and 404 “page not found” errors. Both of these could be harmful to SEO; but Google Webmaster Tools will find them so that site owners can correct...Tue, 12 Jul 2011 10:35:54 +0100Emphasize Landing Pages http://www.topseos.com/podcast/index/prDetails/prId/699 Landing pages may be the most critical element in converting email traffic of any kind. The flow-through from the email tot eh landing page is critical...Thu, 30 Jun 2011 15:08:12 +0100Locating Social Communities http://www.topseos.com/podcast/index/prDetails/prId/698 There are a number of ways merchants can find communities that would be interested in their products. One way is to start by listening...Thu, 30 Jun 2011 14:56:48 +0100Product Reviews Build Consumer Trust http://www.topseos.com/podcast/index/prDetails/prId/697 Product reviews can help your customers make good buying choices. A 2009 study from The Nielsen Company found that some 70 percent of respondents trusted consumer opinions posted online...Mon, 27 Jun 2011 13:55:22 +0100Add Personality to Your Blog http://www.topseos.com/podcast/index/prDetails/prId/696 Personality is an essential ingredient to a successful blog. Have your bloggers introduce themselves through an “About” page, and have a photo and a little bio of each of your bloggers on the blog's homepage with a link to read more...Tue, 14 Jun 2011 06:41:42 +0100