topseos video evaluation
Our Selection Process For
Best Content Marketing Companies and Firms in Australia

Last updated: November 1, 2017

Apply For Rankings | Improve Your Rankings | Evaluation Criteria

 
Best

Top 10 Content Marketing Companies in Austrakia

Best Content Marketing Companies and Firms in Australia- November 2017

UPWARD
TREND
DOWNWARD
TREND
NO
CHANGE
 
 

Rank

Company Name

Year
Founded

Revenue

Fulltime
Employees

Active
Clients

Client
Retention
Rate

Pricing

Major Clients

Other Core
Services

Needs Analysis

Specialization

Keyword Analysis

Reporting

Targeting

Overall Score

0
100
 
G
VG
E
 

Change in Rank

Leaders

1

Brandalism

Australia

Megan Andrew
61 (0)410 197 018
More info

Visit Website

2004

Under $250,000

50

130

90%

L

Confidential

 

100

 

100

 

100

 

100

 

100

100%
Increased +3

+3

 

2

Mahlab Media

Balmain, Australia

Bobbi Mahlab
(02) 9556 9100
More info

Visit Website

2002

$3 million - $5 million

4

1000+

95%

H

Westpac, Commonwealth Bank, Australian Human Resources Institute, National Insurance Brokers, Mortgage & Finance Association of Australia

 

98

 

100

 

99

 

98

 

100

99%
Increased +8

+8

 

3

Edge

NSW, Australia

Richard Parker
+61 2 8962 2600
More info

Visit Website

1999

$5 million - $10 million

5

1000+

93%

M

Optus, Australia Post, AAMI iNSURANCE

 

97

 

99

 

100

 

98

 

99

98.6%
Increased +5

+5

 
Strong Performers

4

King Content

Australia Division

Paul Ford
+ 61 2 8204 0600
More info

Visit Website

2002

$5 million - $10 million

4

1000+

95%

H

Forbes, Reauters, EDB Singapore, Flight Centre

 

96

 

99

 

98

 

100

 

97

98%
Increased +2

+2

 

5

Curated Content Pty Ltd

Fitzroy,, Australia

Cath Pope
(3) 9415 9283
More info

Visit Website

2003

$3 million - $5 million

5

1000+

95%

H

Datalabs, State Goverment Victoria, BUPA, CSIRO

 

96

 

98

 

96

 

98

 

100

97.6%

NC

 

6

Magicdust Pty Ltd

Mona Vale, Australia

David Miller
1300-309-379
More info

Visit Website

2006

$1 million - $3 million

24

176

90%

H

Harradine Consulting, Opening Fairy Doors

 

99

 

96

 

95

 

96

 

97

96.6%
Decreased -5

-5

 
Contenders

7

Kamber

Melbourne, Australia

Aravin Stickney
+61 3 8643 7906
More info

Visit Website

2001

$250,000 - $1 million

100

150

87%

L

Confidential

 

95

 

97

 

95

 

97

 

94

95.6%

NC

 

8

B&T

Australia

Catriona Hay
Catriona Hay
More info

Visit Website

2014

Under $250,000

50

100

90%

L

BECOME , Sarah Cockell , OPEN STATE

 

96

 

94

 

96

 

94

 

93

94.6%
Increased +1

+1

 

9

Social Garden

MELBOURNE, Australia

Michael Bird
1800 771 396
More info

Visit Website

2016

Under $250,000

50

90

87%

L

Mirvac, AVID, Little, TOGA, Satterley

 

92

 

93

 

95

 

95

 

93

93.6%
Decreased -7

-7

 

10

Castleford Media. Pty Ltd

NSW, Australia

Nicola Felton
+61 2 8973 1908
More info

Visit Website

2005

Above $10 million

5

1000+

95%

H

Confidential

 

94

 

93

 

92

 

92

 

94

93%
Decreased -7

-7

 
Needs Analysis Identifying Your Needs

The process we use to evaluate and rank content marketing companies involves performing an in-depth analysis of how well each vendor learns about the requirements and expectations of their clients. The vendors which we recommend to buyers of online marketing services create realistic expectations to reach the goals they have set with their customer. They also consistently meet their deadlines and expectations with ongoing projects.

Specialization Topic-Specific Content

When we approach the topic of specialization, our research team investigates how specialized each writer is to a particular topic or a subset of topics. The analysis covers whether or not the content marketing company prefers to employ writers which specialize on particular topics rather than having a pool of writers which will writer about a large number of topics. This ensures the content is highly specialized to a particular topic.

Keyword Analysis Select Effective Keywords

It is important for content marketing companies to understand what keywords will be particularly effective for each of their customers. Our analysis delves into each vendor’s approach to identifying the most effective keywords to target in the content, how often to utilize the keywords in the content, and any linking strategies which may be relevant to the campaign. We also look into how vendors utilize the keywords of other online marketing strategies.

Reporting In-Depth Reports & Metrics

The reporting component of the evaluation process is an investigation into how the vendors report to their clients on different levels. We look into how the vendors report the progress of content being written and distributed on behalf of the client and how much creative influence the client has on the content being produced. The vendors we recommend produce comprehensive reports which detail the progress and the results achieved over time as well as future forecasts.

Targeting Reach Your Target Audience

Targeting is an important concept in content marketing. Time is spent analyzing a content marketing company’s strategy for targeting specific channels or publications with customized content to meet their publishing guidelines while providing their client with valuable exposure. We analyze the different trends and strategies apparent amongst the top competing content marketing agencies in terms of how they target different channels.

 
topseos.com Everywhere!

Reach us from wherever you are. Get the latest updates fast.

 

Copyright 2017 © topseos. Use of this website constitutes acceptance of Terms & Conditions | Privacy Policy | Legal Disclosure

Request a Quote


,

Talk to a Representative:

 
  • This field is for validation purposes and should be left unchanged.
Request a Call


,

Talk to a Representative:

 
  • This field is for validation purposes and should be left unchanged.
Schedule a Visit


,

Talk to a Representative:

 
  • This field is for validation purposes and should be left unchanged.
Contact Us

9045 Strada Stell Court
Suite 103
Naples, FL 34109

Talk to a Representative:

800-874-2458
 
  • This field is for validation purposes and should be left unchanged.