VIEW RANKINGS FOR BEST COMPANIES BY PRACTICE AREA:
Our Selection Process For
Best Programmatic Marketing Companies in Australia
Our Selection Process For
Best Programmatic Marketing Companies in Australia

Best
Top 10 Programmatic Marketing Companies in Australia

Best Programmatic Marketing Companies in Australia - June 2021

Rank

Company Name

Year
Founded

Revenue

Fulltime
Employees

Active
Clients

Client
Retention
Rate

Pricing

Major Clients

Other Core
Services

Needs Analysis

Needs Analysis

Real-Time Bid Automation

Real-Time Bid Automation

Targeting

Targeting

Adaptability

Adaptability

Reporting Methods

Reporting Methods

Overall Score

0
100
 
G
VG
E
 

Change in Rank

DMA | Digital Marketing Agency DMA | Digital Marketing Agency
Talk to a Representative: 800-569-2754
Key Facts For DMA
  • Major Clients:
    Jet.com, TripAdvisor.com, Kohler, Williams...
  • Year Founded:
    2002
  • Fulltime Employees:
    80+
  • Active Clients:
    500+
  • Revenue:
    Above $10 million
  • Client Retention Rate:
    96
  • Pricing:
    M
  • Website:
    www.digitalmarketingagency.com
Request A Quote
Reviews (93)
Positive Review 93 Reviews
They did a great job for us.
They were enthusiastic about working with us...
Myra Hook
Positive Review
Our sales have exploded on Amazon.
Since we brought them on to manage our Amazon...
Larry Sawyer
Positive Review
We reached our year end goals for the first time.
Thank you William for the hard work. We look...
Richard Clopton

Needs Analysis

Real-Time Bid Automation

Targeting

Adaptability

Reporting Methods

2
2006
$5 million - $10 million
50+
250+
98.5
M
Porsche Centre melbourne, RSEA, Sea Salt, SAP, NSW Tafe, Bendigo Bank
98
100
99
98
100
99%
NC
Newpath Web Newpath Web
Talk to a Representative: 1300 761 806
Key Facts For Newpath Web
  • Major Clients:
    Porsche Centre melbourne, RSEA, Sea Salt,...
  • Year Founded:
    2006
  • Fulltime Employees:
    50+
  • Active Clients:
    250+
  • Revenue:
    $5 million - $10 million
  • Client Retention Rate:
    98.5
  • Pricing:
    M
  • Website:
    www.newpathweb.com.au
Request A Quote
Reviews (35)
Positive Review 35 Reviews
Choices Flooring
Expanding our website design & development re...
Ingrid Powell
Positive Review
United Office Solutions
We have worked with Newpath Web across SEO, A...
Deb Falon
Positive Review
Before starting with Newpath Web, I wasn’t ce...
Harry Baker

Needs Analysis

Real-Time Bid Automation

Targeting

Adaptability

Reporting Methods

Arcane Marketing Arcane Marketing
Talk to a Representative: (208) 938-5988
Key Facts For Arcane Marketing
  • Major Clients:
    Idaho National Laboratories, SelectHealth,...
  • Year Founded:
    2015
  • Fulltime Employees:
    30+
  • Active Clients:
    100+
  • Revenue:
    $3 million - $5 million
  • Client Retention Rate:
    98
  • Pricing:
    L
  • Website:
    www.arcanemarketing.com
Request A Quote
Reviews (13)
Positive Review 13 Reviews
Great Services
We have been working with Nate for just over...
Sheri Hamberlin
Positive Review
I've worked with Nate at Arcane Marketing for...
Isaac Moan
Positive Review
Arcane Marketing are amazing at what they do!...
Untapped Health Fitness & Recovery .

Needs Analysis

Real-Time Bid Automation

Targeting

Adaptability

Reporting Methods

Strong Performers
4
2007
$5 million - $10 million
20+
200+
97
M
Barefoot Books, Basecamp, Dansko, Dutch Bros. Coffee, Essential Ingredients
96
97
98
97
99
97.4%
NC
marketingagency.io marketingagency.io
Talk to a Representative: 862-229-1681
Key Facts For marketingagency.io
  • Major Clients:
    Barefoot Books, Basecamp, Dansko, Dutch Br...
  • Year Founded:
    2007
  • Fulltime Employees:
    20+
  • Active Clients:
    200+
  • Revenue:
    $5 million - $10 million
  • Client Retention Rate:
    97
  • Pricing:
    M
  • Website:
    www.marketingagency.io
Request A Quote
Reviews (23)
Positive Review 23 Reviews
Great Services
Great Services, Thanks for all of your help w...
Juneyeta Mattix
Positive Review
Great
Great servics Great servics Great servics Gre...
Muzammil Hussain
Positive Review
Been a client for 18 months and its been a fantastic
marketingagency.io delivered on what they pro...
Ruth Peronel

Needs Analysis

Real-Time Bid Automation

Targeting

Adaptability

Reporting Methods

5
2009
$2 million - $10 million
40+
300+
98
M
Our Town America, SealMaster, Crunch Fitness, American Prosperity Group, Kitchen Tune-Up
96
98
97
98
96
97%
NC
WebMarketingAgency.com
Talk to a Representative: 415-376-5135
Key Facts For WebMarketingAgency.com
  • Major Clients:
    Our Town America, SealMaster, Crunch Fitne...
  • Year Founded:
    2009
  • Fulltime Employees:
    40+
  • Active Clients:
    300+
  • Revenue:
    $2 million - $10 million
  • Client Retention Rate:
    98
  • Pricing:
    M
  • Website:
    www.webmarketingagency.com
Request A Quote
Reviews (10)
Positive Review 10 Reviews
Great team, Amazing marketing solutions
These guys are very creative in the work they...
Evelyn Stevenson
Positive Review
Great Digital Marketing solutions
Fantastic service by the entire WMA team. If...
Joseph_Henry.lucy
Positive Review
All the digital marketing solutions you
It was a pleasant experience working with the...
josephgrossow

Needs Analysis

Real-Time Bid Automation

Targeting

Adaptability

Reporting Methods

6
2000
$1 million - $3 million
35
250
95
M
National Prescribing Service, GetPrice, Groupon, iSelect, Flight Centre
98
97
95
96
95
96.2%
NC
Dejan SEO Dejan SEO
Talk to a Representative: 1300-123-736
Key Facts For Dejan SEO
  • Major Clients:
    National Prescribing Service, GetPrice, Gr...
  • Year Founded:
    2000
  • Fulltime Employees:
    35
  • Active Clients:
    250
  • Revenue:
    $1 million - $3 million
  • Client Retention Rate:
    95
  • Pricing:
    M
  • Website:
    dejanseo.com.au
Request A Quote
Positive 85.7% 6 Reviews
True experts in their field
I've been truly impressed with the expert kno...
Richard Greenwood
Positive
Amazing service with fast results
Dejan SEO have over the course of the last co...
Simon Foster
Negative 14.3% 1 Reviews
Poor service SEO, lack of communication
We contracted DejanSEO in January 2010 and qu...
Julian

Needs Analysis

Real-Time Bid Automation

Targeting

Adaptability

Reporting Methods

Contenders
7
2002
$250,000 - $1 million
45
243
89
L
Great Circle Design, Weststone WA, Caravan Curtains, Skyhigh Training, Total Tint Solutions
94
95
95
96
97
95.4%
NC
CKY Media CKY Media
Talk to a Representative: 0466-263-293
Service Offerings:
Key Facts For CKY Media
  • Major Clients:
    Great Circle Design, Weststone WA, Caravan...
  • Year Founded:
    2002
  • Fulltime Employees:
    45
  • Active Clients:
    243
  • Revenue:
    $250,000 - $1 million
  • Client Retention Rate:
    89
  • Pricing:
    L
  • Website:
    www.ckymedia.com.au
Request A Quote
Negative Review 0 Reviews
Anonymous

Needs Analysis

Real-Time Bid Automation

Targeting

Adaptability

Reporting Methods

8
2005
$250,000 - $1 million
26
87
98
L
JTECH Communications, Inc, Universal Hotel Liquidators, FloorMall.com, Eagle Rivet Roof Services Corporation, Coyle Hospitality Group
95
96
96
94
94
95%
NC
3Prime LLC 3Prime LLC
Talk to a Representative: 203-789-8229
Key Facts For 3Prime LLC
  • Major Clients:
    JTECH Communications, Inc, Universal Hotel...
  • Year Founded:
    2005
  • Fulltime Employees:
    26
  • Active Clients:
    87
  • Revenue:
    $250,000 - $1 million
  • Client Retention Rate:
    98
  • Pricing:
    L
  • Website:
    www.3-prime.com
Request A Quote
Positive Review 6 Reviews
Ryan and his team did an amazing job porting...
Greg Collins
Positive Review
I have worked with 3 prime for a few years no...
Rick Magalnick
Positive Review
3 Prime has provided me excellent service. Th...
Doug Slawin

Needs Analysis

Real-Time Bid Automation

Targeting

Adaptability

Reporting Methods

Innovative Hub Pty. Ltd Innovative Hub Pty. Ltd
Talk to a Representative: (02)-9635-8482
Key Facts For Innovative Hub Pty. Ltd
  • Major Clients:
    Confidential
  • Year Founded:
    2009
  • Fulltime Employees:
    65
  • Active Clients:
    93
  • Revenue:
    $250,000 - $1 million
  • Client Retention Rate:
    95
  • Pricing:
    L
  • Website:
    www.myseohub.com.au
Request A Quote
Positive0% Write Review

 

Negative0% Write Review

 

Neutral0% Write Review

 

Needs Analysis

Real-Time Bid Automation

Targeting

Adaptability

Reporting Methods

JEMSU JEMSU
Talk to a Representative: 7205451555
Key Facts For JEMSU
  • Major Clients:
    Confidential
  • Year Founded:
    2010
  • Fulltime Employees:
    20+
  • Active Clients:
    73+
  • Revenue:
    $3 million - $5 million
  • Client Retention Rate:
    95
  • Pricing:
    L
  • Website:
    www.jemsu.com
Request A Quote
Reviews (49)
Positive 91.8% 45 Reviews
Super helpful, super easy to work with, and t...
ColoradoNeurological .
Positive
Great communication and follow ups. Highly re...
Witt Rabon
Negative 8.2% 4 Reviews
Very disappointed in the service my company r...
Kaeleigh Michelle

Needs Analysis

Real-Time Bid Automation

Targeting

Adaptability

Reporting Methods

Evaluation Criteria: Programmatic Marketing Companies
Needs Analysis
Needs Analysis
During our analysis of programmatic marketing companies our research team delves into the processes used by the vendor to identify the needs and objectives of their clients. It is important to establish what the client is looking to achieve from their advertising and marketing initiatives from the very start to know how to programmatically structure their campaign.
Real-Time Bid Automation
Real-Time Bid Automation
Bid automation is the most critical aspect of the programmatic marketing process. Our research team delves into how the vendor achieves real-time bid automation in terms of the proprietary tools and strategies being used, the professionals involved in the decision making, and which channels they are able to target with their automation.
Targeting
Targeting
Targeting is another critical part of our evaluation process. Our research team delves into how accurately the vendor can assess a visitor in real-time when compared to the audience their client is looking to reach. It's important for bidding to be automatically adjusted based on the relevance of the audience based on a number of crucial factors.
Adaptability
Adaptability
Often times the requirements of a client change from time to time either as their industry changes or as the interests of their audience change. Our research team examines the adaptability of various programmatic marketing companies to understand the efforts that must be invested in order to make both simple and complex changes.
Reporting Methods
Reporting Methods
How the programmatic marketing company defines success and the metrics presented to the client are critical for the client to understand and see the value from their marketing and advertising. Our research team examines the reporting process and the variables used in the reports to present a comprehensive view of their marketing initiatives.
 
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Our Selection Process For
Best Programmatic Marketing Companies in Australia
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