Published Oct 30th, 2018 by

Switching from Keywords to Pillar Pages an..

Getting to the first page of Google for as many high-value terms as possible is one of the dreams of any SEO. The way search engines are ranking websites have changed, and keywords aren’t as important as they used to be when you want to gather those much-desired rankings. In this article, we are going to talk more about switching from keywords to pillar pages and topic clusters. Why Have Search Engines Changed How They Rank Websites? If you are a search engine optimization expert that was winning before the […]

Published Sep 22nd, 2018 by

How to Begin Your Social Media Outreach To..

It can be overwhelming. Starting your social media reach and engagement for your small business can seem like a Herculean task. The amount of platforms available and the attention to individualized requirements can make it a time-consuming venture just to get started. Let’s lay out a few key tips on how to make the most of your initial efforts. 1. Ensure that you have a responsively designed website. How does your website look and perform across devices? A minority of small business have fully optimized their website. It has been […]

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