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September 30, 2013 Conversion Conference East Boston Massachusetts,
Conference Details


September 30, 2013



October 2, 2013


Conference Location:

, Massachusetts, , 02210

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Master the ONE marketing strategy that increases your revenue and profit, generates more leads and customers, and maximizes your marketing ROI…

Conversion Conference East Boston, Sept. 30-Oct. 2, 2013
Whether you’re a marketer, analyst, web designer, or you’re involved in generating results and revenues from your company’s website, there’s one skill that’s no longer optional; it’s required. It’s Conversion Rate Optimization – the art and science of converting more traffic into clicks, inquiries, and paying customers. And when done right, your sales, revenues and profits go up – even without increasing website traffic!
Come discover why over 900 leading companies send their marketing teams, web designers and executives to Conversion Conference. Join international experts, leading authors, and your colleagues in two days of interactive learning focused exclusively on increasing website conversion rates. At Conversion Conference, you’ll learn the latest techniques in A/B and multivariate testing, website data analysis, landing page design and layout, usability and optimization for mobile, tablets and paid search campaigns. You’ll leave with practical ideas you can immediately use to improve your marketing effectiveness.

Conference Details
Event: Conversion Conference
Dates: Sept. 30-Oct. 2, 2013 Location: Seaport World Trade Center, 200 Seaport Boulevard, Boston, MA 02210
Rates: $1,100 through 6/28/13 (Super Early Bird rate), $1,400 afterwards (Early Bird rate)
Visit the Conversion Conference website here

Program Topics (view full agenda)
•    User-centered design principles
•    Leveraging personas and use cases to optimize conversions
•    Developing headlines and content that motivate action
•    Split testing, multivariate testing and user testing
•    Using personalization strategies
•    Optimization tools and techniques
•    Social and mobile conversion
•    Remarketing and abandonment recovery
•    Live website critique sessions
•    Roundtable lunches with the speakers

Conversion Conference was founded in 2010 by author Tim Ash, who wrote the bestseller “Landing Page Optimization: The Definitive Guide to Testing & Tuning for Conversions”. It is the only worldwide event series focused exclusively on website conversion rate optimization. Past Conversion Conferences have been held in San Francisco, London, Hamburg, San Jose and Washington DC. Attendees include professionals in marketing and advertising, online/internet marketing, e-commerce, web design, web usability, landing page optimization and conversion rate optimization, as well as CEOs of small and medium sized internet-based businesses.

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For More Information Contact:
Casey Murphy
(619) 223-8020

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