Begins:
May 07, 2012
End:
May 07, 2012
Conference Location:
Attendees range from one person garage developers to the world’s largest companies:
AT&T, Apple, Google, Bank of America, Barnes and Noble, China Mobile, Microsoft, RIM, CBS, MTV, Nokia, eBay, France Telecom, Orange, Samsung, Dell, Travelocity, NY Times, Turner Broadcasting, Verizon, T-Mobile, Yahoo! Mobile, Cars.com, Warner Music, Intel, Virgin Mobile, U.S Air Force, Rogers Comm., Qualcomm, Oracle, PayPal, Ford Motor Company, Walt Disney World , Alcatel-Lucent, NTT docomo, Dow Jones, ESPN, Opera, Paramount Pictures, UPS, Wells Fargo
Subjects to be covered but not limited to:
Mobile Web and Mobile Apps – synergies and strategies
Operator strategies – success stories and insights
Localized mobile web and apps for the mobile consumer
Mobile apps in entertainment
In-car applications
Natural language user interface/Siri
Mobile augmented reality
Advertising, marketing and monetization strategies
Social media and viral marketing strategies
Mobile web and app opportunities in Latin America
NFC and QR Codes
Content monetization through apps
Deployment of Apps on multiple platforms
Lessons from iPhone, Android, Windows Mobile, Nokia, Opera and RIM deployments
VCs and investment for Mobile Apps