Unleashing Innovation Summit AmsterdamPrint this Page
March 10, 2016
March 11, 2016
Mövenpick Hotel Amsterdam City centre, Piet Heinkade 11, Netherlands, 1019 BR
+31 20 308 07 33
Join us for our 6th Unleashing Innovation Excellent Summit 2016 to enjoy useful networking, benchmarking opportunities and an agenda which offers all innovation stakeholders, including Front and Back-end Innovation Leaders, Research & Development Heads, Entrepreneurs, Innovators, Academics and Investors the chance to be part of an dynamic new programme of leading innovation speakers.
What excites companies most is the potential and promise of innovation – from product development to digital enablement to a fresh approach to working. But where does innovation belong in a digital environment, where many new approaches are being driven not by companies themselves, but by technological development.
Successful economic growth hinges therefore largely on the ‘innovation economy’ and on the talented professionals who implement new designs, strategies and ways of communicating with customers. Powerful companies who foster the creation of innovative products and bring new solutions to their biggest challenges are the ones increasingly being able to manage sustainable economic growth.
WHY A CONFERENCE NOW?
Technology is transforming the traditional dynamics of marketing to customers. The goal of this summit is to facilitate dialogue between marketing, research, insights and branding departments. Executives will discuss problems and solutions for influencing revenue, retention and expectations through the utilization of data for improved customer engagement.
Addressed will be the challenges associated with developing customer-centric models, applying advanced segmentation and data analytics in order to design effective new business operations. Also discussed will be how to harness the power of digital in an integrated channel strategy, and shifting to a new culture of innovation that will drive growth and competitive advantage.