Last updated: November 1, 2017

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Best

Top 10 Content Marketing Companies in India

Best Content Marketing Companies and Firms in India- November 2017

UPWARD
TREND
DOWNWARD
TREND
NO
CHANGE
 
 

Rank

Company Name

Year
Founded

Revenue

Fulltime
Employees

Active
Clients

Client
Retention
Rate

Pricing

Major Clients

Other Core
Services

Needs Analysis

Specialization

Keyword Analysis

Reporting

Targeting

Overall Score

0
100
 
G
VG
E
 

Change in Rank

Leaders

1

Ethinos Digital Marketing

Mumbai, India

Siddharth Hegde
+91 7303550560
More info

Visit Website

2010

$1 million - $3 million

10+

10+

86%

L

Aureus Analytics, Sonata Software, Aspect India, Wipro Ecoenergy, Rolta

 

100

 

100

 

100

 

100

 

100

100%
Increased +6

+6

 

2

Scatter Creative, LLC

India Division


+1 608-345-2576
More info

Visit Website

2014

$3 million - $5 million

10+

10+

81%

M

 

99

 

100

 

100

 

99

 

100

99.6%
Increased +2

+2

 

3

2011

Under $250,000

50+

100

90%

L

Time Warner Cable, P&G, Sony, Airbus, Pizza Hut

 

99

 

98

 

100

 

98

 

100

99%
Decreased -1

-1

 
Strong Performers

4

Spinta Digital

India Division

Vinodh
9962508585
More info

Visit Website

2014

$3 million - $5 million

11

41+

89%

M

NSDC, ICICI Bank, SRM University, Syngco Ltd, Euro Exim Bank

 

96

 

100

 

98

 

100

 

98

98.4%
Increased +2

+2

 

5

Media Mantra

Gurgaon, India

UDIT PATHAK
0124-4375046
More info

Visit Website

H

Confidential

 

97

 

98

 

97

 

96

 

97

97%
Decreased -4

-4

 

6

Just Words

Gurgaon, India

PAYEL MUKHERJEE
+91.9871370096
More info

Visit Website

2009

$250,000 - $1 million

20+

50+

85%

L

OOH, Hotel Crossroads, Blue Dot, Advocacy Report, The Embassy Restaurant

 

97

 

95

 

97

 

96

 

98

96.6%
Increased +2

+2

 
Contenders

7

Mindsnoop

Mumbai, India

Vijeesh Vijay
+91.9823680080
More info

Visit Website

2016

Under $250,000

10+

50

90%

L

Confidential

 

96

 

94

 

95

 

96

 

97

95.6%
Increased +3

+3

 

8

Content Plant

Bangalore, India

Abhinav Sakalle
+91 - 8821043330
More info

Visit Website

2014

Unknown

10+

20+

L

Confidential

 

96

 

96

 

94

 

95

 

94

95%
Increased +1

+1

 

9

Jointviews

Trivandrum, India

Sameer Kutty
+91.9881100274
More info

Visit Website

Unknown

L

Transport Manager App, Track School Bus, Testbytes, Smartcard, Probytes

 

95

 

93

 

95

 

93

 

94

94%
Decreased -4

-4

 

10

2014

$1 million - $3 million

25+

10+

90%

M

 

95

 

95

 

95

 

94

 

88

93.4%
Decreased -7

-7

 
Needs Analysis Identifying Your Needs

The process we use to evaluate and rank content marketing companies involves performing an in-depth analysis of how well each vendor learns about the requirements and expectations of their clients. The vendors which we recommend to buyers of online marketing services create realistic expectations to reach the goals they have set with their customer. They also consistently meet their deadlines and expectations with ongoing projects.

Specialization Topic-Specific Content

When we approach the topic of specialization, our research team investigates how specialized each writer is to a particular topic or a subset of topics. The analysis covers whether or not the content marketing company prefers to employ writers which specialize on particular topics rather than having a pool of writers which will writer about a large number of topics. This ensures the content is highly specialized to a particular topic.

Keyword Analysis Select Effective Keywords

It is important for content marketing companies to understand what keywords will be particularly effective for each of their customers. Our analysis delves into each vendor’s approach to identifying the most effective keywords to target in the content, how often to utilize the keywords in the content, and any linking strategies which may be relevant to the campaign. We also look into how vendors utilize the keywords of other online marketing strategies.

Reporting In-Depth Reports & Metrics

The reporting component of the evaluation process is an investigation into how the vendors report to their clients on different levels. We look into how the vendors report the progress of content being written and distributed on behalf of the client and how much creative influence the client has on the content being produced. The vendors we recommend produce comprehensive reports which detail the progress and the results achieved over time as well as future forecasts.

Targeting Reach Your Target Audience

Targeting is an important concept in content marketing. Time is spent analyzing a content marketing company’s strategy for targeting specific channels or publications with customized content to meet their publishing guidelines while providing their client with valuable exposure. We analyze the different trends and strategies apparent amongst the top competing content marketing agencies in terms of how they target different channels.

 
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