Best LinkedIn Advertising Companies in UK - February 2019

During our analysis of LinkedIn advertising companies we spend time understanding the processes and strategies each vendor uses to create advertisements which target the audience of the popular business social network. Our analysis hones in on the type of message being delivered to the prospective audience, how the message ties into the marketing campaign, and whether the message is relevant to the audience or not.

Time is also spent understanding how different vendors handle the targeting methods and strategies employed by LinkedIn for advertising campaigns. During our evaluation we analyze how the vendor uses targeting to reach different audiences with different methods. It is important for the vendor to have an in-depth understanding of how targeting can be used and which audiences they will reach with their targeting.

One of the more important aspects of our analysis centers around the topic of brand management. It is important for an advertising company to understand the dynamics of building and maintaining a brand. We recommend vendors which are able to create effective advertising campaigns while being able to respect the previous brand development and wishes of their clients through their advertisements and communications.