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Dec 01, 2015 Gilbane Conference Boston, Massachusetts
Conference Details

Begins:

Dec 01, 2015

 

End:

Dec 03, 2015

 

Conference Location:

Fairmont Copley Plaza

 
Conference Organizer

Conference Organizer:

Information Today Inc.

 

Contact Person:

LaShawn Fugate

 

Phone Number:

859-278-2223, x104

 
 
Overview
The Gilbane Conference helps marketers, IT, and business managers integrate content strategies and computing technologies to produce superior customer experiences for all stakeholders.

A modern customer experience must be holistic and seamless. Holistic in that customer communications be consistent within the company and across all touch points and channels, and seamless so that transitions between customer interactions are smooth and frictionless. This is a continuous process that requires an unprecedented amount of collaboration and integration between internal and external facing organizations and systems.

This year we focus on how to integrate content, data, and software to support a superior multichannel digital customer experience. Whether you are just getting started with managing multichannel content, need to improve the consistency of the web and mobile discovery experience, or are ready to integrate with an ecommerce, content marketing, business intelligence or other marketing or data management platform, join us to learn what your peers are doing and what experts are recommending. http://gilbaneconference.com/2015/
 
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