Evaluation Criteria: Best Multilingual SEO Companies
On Page OptimizationKeyword Location & Density
Due to the nature of international SEO services, our analysis covers the different strategies utilized by these vendors and to what extent they are altered on a case-by-case basis. Many strategies are custom tailored to different markets, countries, regions, and languages in order to take advantages of the rich diversity of web users. The vendors we recommend understand the great differences between different regions and take this into consideration.
Off Page OptimizationBuild Your Web Authority
In addition to the various on page strategies, our analysis ventures into the off page strategies of the international SEO company to identify their strategic differences based on region, language, and individual locations for their clients. We investigate whether the SEO company understands the intricate differences in approach off page across different target audiences based on search trends and cultural differences.
DiversityVariance of Backgrounds
Having a diverse team of experienced online marketing professionals is essential for international SEO companies. Our analysis covers the overall diversity within different teams and locations to ensure that the SEO company has access to a professionals in a variety of backgrounds which can ultimately impact the overall quality of their services. We analyze whether or not individuals have a firm understanding of how individuals search in different languages and regional engines.
AccuracyAbility to Measure Accuracy
The accuracy of online marketing campaigns conducted by international SEO companies is crucial as different translations are seen through regional engines. Visitors to a website in addition to search engines can see through automatically translated gibberish. The vendors featured in our rankings have experienced translators and fluent writers and speakers of different languages to ensure a higher quality approach to content and off page optimization.
Regional EnginesGlobal Search Engines
More time is also spent analyzing the different regional engines which the SEO companies are able to optimize for. Many companies do business in different markets and therefore require assistance from professionals which understand the nuances and trends in different regional engines. We analyze how much time the company studies individual regional engines, differences in keyword volume, and how language plays a part in search.