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Best
Top 10 Social Media Management Software
Key Facts For Wanbuffer
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- Major Clients:
- Mobile app development, ios app developeme...
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- Year Founded:
- 2018
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- Fulltime Employees:
- 10 - 49
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- Active Clients:
- 64
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- Revenue:
- $250,000 - $1 million
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- Client Retention Rate:
- 94
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- Pricing:
- M
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- Website:
- www.wanbuffer.com
Key Facts For Hootsuite, Inc
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- Major Clients:
- Dwell , SXSW , Wiley , Marketo , DavidsTEA
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- Year Founded:
- 2008
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- Fulltime Employees:
- 1,000 - 2,500
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- Active Clients:
- 5000+
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- Revenue:
- $100 million - $250 million
-
- Client Retention Rate:
- 92
-
- Pricing:
- L
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- Website:
- www.hootsuite.com
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Key Facts For Falcon.io
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- Major Clients:
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- Year Founded:
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- Fulltime Employees:
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- Active Clients:
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- Revenue:
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- Client Retention Rate:
-
- Pricing:
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- Website:
- falcon.io
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Key Facts For MeetEdgar
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- Major Clients:
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- Year Founded:
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- Fulltime Employees:
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- Active Clients:
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- Revenue:
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- Client Retention Rate:
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- Pricing:
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- Website:
- meetedgar.com
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Key Facts For Loomly
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- Major Clients:
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- Year Founded:
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- Fulltime Employees:
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- Active Clients:
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- Revenue:
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- Client Retention Rate:
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- Pricing:
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- Website:
- loomly.com
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Key Facts For Sendible
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- Major Clients:
- Huify, Elements Local, FOLX Digital, Speed...
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- Year Founded:
- 2008
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- Fulltime Employees:
- 10 - 50
-
- Active Clients:
- 1,000+
-
- Revenue:
- $1 million - $5 million
-
- Client Retention Rate:
- 96
-
- Pricing:
- M
-
- Website:
- sendible.com
Key Facts For eClincher
-
- Major Clients:
- Digible, Inc, MerlinFX, Tegile Systems, Ca...
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- Year Founded:
- 2013
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- Fulltime Employees:
- 10 - 50
-
- Active Clients:
- 20+
-
- Revenue:
- $1 million - $5 million
-
- Client Retention Rate:
- 82
-
- Pricing:
- M
-
- Website:
- eclincher.com
Key Facts For SocialPilot
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- Major Clients:
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- Year Founded:
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- Fulltime Employees:
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- Active Clients:
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- Revenue:
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- Client Retention Rate:
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- Pricing:
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- Website:
- socialpilot.co
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Key Facts For Sprout Social, Inc
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- Major Clients:
- VentureBeat, ReadWriteWeb, TechCrunch, Mas...
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- Year Founded:
- 2009
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- Fulltime Employees:
- 500 - 1,000
-
- Active Clients:
- 50+
-
- Revenue:
- $50 million - $100 million
-
- Client Retention Rate:
- 91
-
- Pricing:
- M
-
- Website:
- www.sproutsocial.com
Key Facts For Zoho
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- Major Clients:
- Crownbees, Pedleys Solar, Small Business T...
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- Year Founded:
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- Fulltime Employees:
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- Active Clients:
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- Revenue:
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- Client Retention Rate:
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- Pricing:
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- Website:
- www.zoho.com
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Evaluation Criteria: Best Social Media Management Tools
Content Syndication
How Content is Delivered
One of the main objectives of social media management software is to ensure that the client’s message is being delivered adequately across all of the relevant social media channels. Our analysis of content syndication focuses on how well the software delvers a particular message across each channel and how well the software ensures the content is being custom tailored to the method of delivery and the expectations of the users.
Integration
Cohesive Social Media
Another critical aspect addressed during our analysis is integration. Our analysis ensures that the social media management software is capable of integrating within different CRM solutions as well as other software which can be used to measure engagement with potential and current customers. Businesses which leverage social media for their current or potential user base need integration to ensure a single system for managing leads or requests.
Analytics
Accurate Metrics and Info
Our analysis of the analytics produced by the software begins by ensuring important metrics are being addressed in the tracking features within the software using successful methods. The availability of analytics and generated reports ensures the business will be able to leverage the information they are receiving about the performance of their social media marketing campaigns. This leads to a better use of the acquired interactions in social media.
Feature Set
Variety of Features
It is important for social media management software to house a variety of features ranging from supporting a wide variety of social networks to being able to schedule messages ahead of time for convenience. Our analysis spans the sheer number of features in addition to how the features impact the usability of the software in comparison to other providers of social media management software within the industry.
Support
Quickly Responds to Clients
Due to the nature of the software, we understand the importance of having access to a support team if something goes wrong. Our analysis delves into how easy it is to get in contact with a representative of the company producing the software. In addition, we analyze how quick the company can handle resolving common and uncommon issues in comparison to top competitors and providers of similar software.