About - Lasting Trend

Vlad Sobur, COO & Co-Founder
New York, New York, 11229

Our client, the law office of Yuriy Moshes, located in Brooklyn, New York, specializes in labor and employment, personal injury, and real estate, three very diverse areas of law.

The practice of law is a service business, and like other companies providing services to the public, it can no longer depend upon word-of-mouth referrals from past clients. Website design, search engine optimization (SEO), reputation management, and the proper cultivation of blog posts are necessary scopes within a service companys overall marketing program. New York is one of thetop three markets in the United Statesin terms of competition for attorney services.

In general, the market for attorney services is one of the most highly competitive. To compound the problem, our clients domain rating was low, which increased the difficulty of marketing the business online. With these factors in mind, we accepted the challenge to enhance our clients organic traffic and to raise its domain rating by way of blog posts.

Under our watch, the law firmsorganic traffic increased over 50-fold within the first 24 months. By using analytical data from SEMrush and Ahrefs, we identifiedover 300 keywordsfor the firms website. The blogs we wrote, entitled NYC lunch break laws and How does unemployment work in NY,outperformed often-searched government and statistical websitesand ranked on over 700 related keywords.

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Ant G
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My company works with Tim and Lasting Trend for over 5 years. He helped us to setup our Adwords campaign and redesign the website.

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