Major Clients:
Ray-Ban, Under Armour, Tabasco, Christian Louboutin, Lokai, Sunglass Hut, Lenscrafters, Loro Piana (LVMH).
Revenue:
$250,000 - $1 million
Year Founded:
2013
Pricing:
M
Fulltime Employees:
10 - 49
Active Clients:
63
Client Retention Rate:
94%

Major Clients:
Ray-Ban, Under Armour, Tabasco, Christian Louboutin, Lokai, Sunglass Hut, Lenscrafters, Loro Piana (LVMH).
Year Founded:
2013
Fulltime Employees:
10 - 49
Active Clients:
63
Client Retention Rate:
94%
Revenue:
$250,000 - $1 million
Pricing:
M
Secondary Services:
Social:

About - RXM Creative

Michelle Burgess, Co-Founder, Partner

5 Crosby St, 2nd Floor | New York, New York, 10013

The Brief:

New York based Cmodo Restaurant asked us to create a social media campaign that highlights Cmodos original dishes and creates buzz around the newly launched restaurant.

The Strategy: We took anexisting food-related behavior people sharing photos of their food and used itto create an entirely user-generated menu on Instagram.

The Results: With $0 budget, the campaign generated over 280 million earned media impressions, becoming viral within days.

The campaign was featured in lifestyle and business outlets like USA Today, Financial Times, Fast Company, Wired, Forbes, and Business Insider, and won a Bronze Lion for Mobile Advertising in Cannes.

Mashable named Cmodo among top Instagram marketers next to Red Bull and Tiffany & Co.

Restaurants worldwide started creating their own Instagram menus,becoming a new way to promote a business in social. The Services:

Consumer Research, Strategy, Creative Direction, Creative Concept, Production, Community, PR