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An integrated search strategy, using best in class techniques across SEO and PPC. Sharing data and process between each discipline, resulting in a greater ROI.
Integrated Search (SEO & PPC) - Published at May 29, 2020Increasing search visibility and organic traffic internationally, including the regions of United Kingdom, France and Germany.
Enterprise SEO - Published at May 29, 2020As a result of the content led strategy, organic site traffic grew by over 600%, with over 100 new first page query-led rankings. Much of the content was seen to be the most authoratitive piece by Google, resulting in many "position zero" results through direct answer results.
Content Marketing - Published at May 29, 2020A PPC campaign for a leading online pharmacy that generated an increase in 53% online conversions using the same budget. A return on ad spend of 11:1, and winner of "Best PPC Campaign" at a national awards ceremony.
Ecommerce PPC - Published at May 29, 2020Improving the international visibility and link profile of a higher education institution. Resulting in in 41 new 1st page rankings and 19 new position 1 rankings for key search terms. We have also been successful in increasing the amount of high-quality links directed towards the Effat University site.
Search Engine Optimization - Published at May 29, 2020Certifications
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Google Ads Certification |
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Facebook Blueprint Certified Buyer |
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YouTube Certified |
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Google Analytics IQ Certification |
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Bing Ads Accredited Professional |
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Content Marketing Institute University |
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