VIEW RANKINGS FOR BEST COMPANIES BY PRACTICE AREA:
Our Selection Process For
Best Contextual Advertising Companies in Australia
Our Selection Process For
Best Contextual Advertising Companies in Australia

Last updated: October 1, 2020

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Best
Top 10 Contextual Advertising Companies in Australia

Best Contextual Advertising Companies in Australia - October 2020

Rank

Company Name

Year
Founded

Revenue

Fulltime
Employees

Active
Clients

Client
Retention
Rate

Pricing

Major Clients

Other Core
Services

Size of Network

Size of Network

Diversity of Network

Diversity of Network

Targeting

Targeting

Publisher Controls

Publisher Controls

Reporting Methods

Reporting Methods

Overall Score

0
100
 
G
VG
E
 

Change in Rank

DMA | Digital Marketing Agency DMA | Digital Marketing Agency
Talk to a Representative: 800-569-2754
Key Facts For DMA
  • Major Clients:
    Jet.com, TripAdvisor.com, Kohler, Williams...
  • Year Founded:
    2002
  • Fulltime Employees:
    80+
  • Active Clients:
    500+
  • Revenue:
    Above $10 million
  • Client Retention Rate:
    96
  • Pricing:
    M
  • Website:
    www.digitalmarketingagency.com
Request A Quote
Reviews (94)
Positive Review 94 Reviews
Great servics
Great servics Great servics Great servics Gre...
Muzammil Hussain
Positive Review
Awesome Experience
5/5 You can no more anyone else after reviewi...
Krishna Murti
Positive Review
TheDigitzones
Digital Marketing is "Evergreen" career choic...
The Digizones

Size of Network

Diversity of Network

Targeting

Publisher Controls

Reporting Methods

2
2006
$5 million - $10 million
50+
250+
98.5
M
Porsche Centre melbourne, RSEA, Sea Salt, SAP, NSW Tafe, Bendigo Bank
100
99
100
99
100
99.6%
NC
Newpath Web Newpath Web
Talk to a Representative: 1300 761 806
Key Facts For Newpath Web
  • Major Clients:
    Porsche Centre melbourne, RSEA, Sea Salt,...
  • Year Founded:
    2006
  • Fulltime Employees:
    50+
  • Active Clients:
    250+
  • Revenue:
    $5 million - $10 million
  • Client Retention Rate:
    98.5
  • Pricing:
    M
  • Website:
    www.newpathweb.com.au
Request A Quote
Reviews (34)
Positive 97.1% 33 Reviews
I used Newpath to provide a review of our SEO...
sally newman
Positive
emveno has worked with Newpath Web over the l...
Zac Swindells
Negative 2.9% 1 Reviews
Please do not waste your time and money with...
Biju Paul

Size of Network

Diversity of Network

Targeting

Publisher Controls

Reporting Methods

Spiralytics Agency Spiralytics Agency
Talk to a Representative:
Key Facts For Spiralytics Agency
  • Major Clients:
    Full Suite, Ayalaland, Enter PH, Manila Re...
  • Year Founded:
    2013
  • Fulltime Employees:
    50+
  • Active Clients:
    100+
  • Revenue:
    $2 million+
  • Client Retention Rate:
    98%
  • Pricing:
    M
  • Website:
    www.spiralyticsagency.com
Request A Quote
Reviews (23)
Positive Review 23 Reviews
Spiralytics Agency has done an amazing job fo...
Harold Weiner
Positive Review
Working with SpiralyticsAgency has been an am...
Gates Los Angeles
Positive Review
I've worked very closely with Spiralytics Age...
Luke Wale

Size of Network

Diversity of Network

Targeting

Publisher Controls

Reporting Methods

Strong Performers
4
2007
$5 million - $10 million
20+
200+
97
M
Barefoot Books, Basecamp, Dansko, Dutch Bros. Coffee, Essential Ingredients
98
96
99
98
100
98.2%
NC
marketingagency.io marketingagency.io
Talk to a Representative: 862-229-1681
Key Facts For marketingagency.io
  • Major Clients:
    Barefoot Books, Basecamp, Dansko, Dutch Br...
  • Year Founded:
    2007
  • Fulltime Employees:
    20+
  • Active Clients:
    200+
  • Revenue:
    $5 million - $10 million
  • Client Retention Rate:
    97
  • Pricing:
    M
  • Website:
    www.marketingagency.io
Request A Quote
Reviews (23)
Positive Review 23 Reviews
Great Services
Great Services, Thanks for all of your help w...
Juneyeta Mattix
Positive Review
Great
Great servics Great servics Great servics Gre...
Muzammil Hussain
Positive Review
Great Internet Marketing Company
I am very thankful for the great work you hav...
Brandee Addison

Size of Network

Diversity of Network

Targeting

Publisher Controls

Reporting Methods

5
2009
$2 million - $10 million
40+
300+
98
M
Our Town America, SealMaster, Crunch Fitness, American Prosperity Group, Kitchen Tune-Up
95
99
96
100
98
97.6%
NC
WebMarketingAgency.com
Talk to a Representative: 415-376-5135
Key Facts For WebMarketingAgency.com
  • Major Clients:
    Our Town America, SealMaster, Crunch Fitne...
  • Year Founded:
    2009
  • Fulltime Employees:
    40+
  • Active Clients:
    300+
  • Revenue:
    $2 million - $10 million
  • Client Retention Rate:
    98
  • Pricing:
    M
  • Website:
    www.webmarketingagency.com
Request A Quote
Reviews (10)
Positive Review 10 Reviews
Great team, Amazing marketing solutions
These guys are very creative in the work they...
Evelyn Stevenson
Positive Review
Great Digital Marketing solutions
Fantastic service by the entire WMA team. If...
Joseph_Henry.lucy
Positive Review
All the digital marketing solutions you
It was a pleasant experience working with the...
josephgrossow

Size of Network

Diversity of Network

Targeting

Publisher Controls

Reporting Methods

6
2013
$1 million - $3 million
24
245
90
L
Silver Service Cab, Mind Phenomenon, Strive 2 Drive, Elan Garage Doors, Site Clean
97
96
97
96
97
96.6%
NC
Oz Web Studio Pty Ltd Oz Web Studio Pty Ltd
Talk to a Representative: 61-0863654084
Key Facts For Oz Web Studio Pty Ltd
  • Major Clients:
    Silver Service Cab, Mind Phenomenon, Striv...
  • Year Founded:
    2013
  • Fulltime Employees:
    24
  • Active Clients:
    245
  • Revenue:
    $1 million - $3 million
  • Client Retention Rate:
    90
  • Pricing:
    L
  • Website:
    ozwebstudio.com.au
Request A Quote
Negative Review 0 Reviews
Anonymous

Size of Network

Diversity of Network

Targeting

Publisher Controls

Reporting Methods

SEO Gold Coast
Talk to a Representative: +61 414 320 016
Key Facts For SEO Gold Coast
  • Major Clients:
    Confidential
  • Year Founded:
    2014
  • Fulltime Employees:
    20+
  • Active Clients:
    10+
  • Revenue:
    $1 million - $3 million
  • Client Retention Rate:
    88
  • Pricing:
    M
  • Website:
    seo-goldcoast.com.au
Request A Quote
Positive 75.0% 3 Reviews
We engaged SEO Gold Coast many years ago to d...
Steve Price
Positive
After speaking to a number of different compa...
Joanne Woodbridge
Negative 25.0% 1 Reviews
Very disappointing. Wasted time and money.
Ben Gipson

Size of Network

Diversity of Network

Targeting

Publisher Controls

Reporting Methods

Engage ORM Engage ORM
Talk to a Representative: 61-407805070
Key Facts For Engage ORM
  • Major Clients:
    Dairy Australia, Malvern Star, Coles Giant...
  • Year Founded:
    2008
  • Fulltime Employees:
    19
  • Active Clients:
    140
  • Revenue:
    $1 million - $3 million
  • Client Retention Rate:
    86
  • Pricing:
    M
  • Website:
    www.engageorm.com
Request A Quote
Positive0% Write Review

 

Negative0% Write Review

 

Neutral0% Write Review

 

Size of Network

Diversity of Network

Targeting

Publisher Controls

Reporting Methods

Cold Box, Inc. Cold Box, Inc.
Talk to a Representative: (562) 472-1617
Key Facts For Cold Box, Inc.
  • Major Clients:
    Confidential
  • Year Founded:
    2011
  • Fulltime Employees:
    11
  • Active Clients:
    53+
  • Revenue:
    Unknown
  • Client Retention Rate:
    89
  • Pricing:
    L
  • Website:
    www.cold-box.com
Request A Quote
Positive0% Write Review

 

Negative0% Write Review

 

Neutral0% Write Review

 

Size of Network

Diversity of Network

Targeting

Publisher Controls

Reporting Methods

Salmat Digital Salmat Digital
Talk to a Representative: (02) 9928 6652
Service Offerings:
Key Facts For Salmat Digital
  • Major Clients:
    Confidential
  • Year Founded:
    2001
  • Fulltime Employees:
    5
  • Active Clients:
    1000+
  • Revenue:
    Above $10 million
  • Client Retention Rate:
    95
  • Pricing:
    H
  • Website:
    www.salmat.com.au
Request A Quote
Reviews (10)
Positive 50.0% 5 Reviews
Full service first marketing experts
Mitch O'Donohue
Positive
Easily accessible through public transport bu...
Rahila Iqbal
Negative 50.0% 5 Reviews
Bad
nAd .

Size of Network

Diversity of Network

Targeting

Publisher Controls

Reporting Methods

Evaluation Criteria: Best Contextual Advertising Networks
Size of Network
Size of Network # of Active Advertisers
When searching for a contextual advertising service, both parties are often looking for a network which contains a large number of advertisers in addition to publishers in order to establish a powerful ecosystem for advertising. Our analysis focuses on the overall size of the network in terms of both advertisers and publishers to ensure that both parties will be able to find other parties interested in working with them.
Diversity of Network
Diversity of Network Variance of Advertisers
The diversity of a network is a key factor to the success of contextual advertising to ensure that advertisers will be able to find publishers and vice versa. A network does not function effectively if there is a lack of those which have the type of content or the type of ads which are relevant to the other. Our analysis delves into the variety of both advertisers and publishers which can be found through channels in the network.
Targeting
Targeting Reach Your Target Audience
The concept of targeting is crucial to an effective contextual advertising campaign. One of the main objectives of contextual advertising is to provide advertisements which are relevant to the content being produced by the publisher. As a result, we analyze the targeting strategies of each network to ensure advertisers are being matched to and distributed on channels and content which are contextually similar to their advertising message.
Publisher Controls
Publisher Controls Control Over Publishing
One of the most crucial components for the publisher involves being able to control what type of content can be displayed alongside the content which they are producing. Our analysis of publisher controls focuses on how much control a publisher has over what types of advertisers will appear on their website. This is to ensure content which doesn’t correlate with the values of the publisher doesn’t display next to their content.
Reporting Methods
Reporting Methods In-Depth Reports & Metrics
Contextual advertising services need to provide their clients with access to reporting features for them to be able to accurately determine the overall value produced through their campaigns. For publishers, it is important for them to have a visual indicator of how well ads are performing on their website alongside advice for improving conversions. For advertisers, it is important for them to understand how they perform on different publishers.
 
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Our Selection Process For
Best Contextual Advertising Companies in Australia
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