topseos video evaluation
Our Selection Process For
Best Content Distribution Tools

Last updated: February 1, 2017

Improve Your Rankings | Apply For Rankings | Evaluation Criteria

 
Best

Top 10 Content Distribution Software

Best Content Distribution Tools - February 2017

UPWARD
TREND
DOWNWARD
TREND
NO
CHANGE
 
 

Rank

Company Name

Year
Founded

Revenue

Fulltime
Employees

Active
Clients

Client
Retention
Rate

Pricing

Major Clients

Other Core
Services

Feature Offering

Content Syndication

Automation

Quality Control

Diversity

Overall Score

0
100
 
G
VG
E
 

Change in Rank

Leaders

1

Boostability

Lehi, Utah

Kelly Shelton
800-261-1537
More info

Visit Website

2009

Above $10 million

465

7500+

92%

L

J.D. Power, Fieldstone Homes, Dexter Law, Alegria Shoes, Artbeats

 

100

 

100

 

100

 

100

 

100

100%

NC

 

2

SocialAdr

Las Vegas, Nevada

Robert Hess
619-796-6237
More info

Visit Website

2009

$3 million - $5 million

28

132

86%

L

Confidential.

 

100

 

98

 

100

 

99

 

100

99.4%
Increased +7

+7

 

3

Bruce Clay

Moorpark, California

Bruce Clay
866-517-1900
More info

Visit Website

1996

$3 million - $5 million

36

60

90%

M

FaceBook, Sportsmans Guide, LL Bean, Century21,

 

100

 

99

 

98

 

99

 

98

98.8%

NC

 
Strong Performers

4

SEnuke XCr

Tobique, Canada

Joe Russell
506-273-3983
More info

Visit Website

2005

$5 million - $10 million

140

554

88%

L

wikispaces, propeller, HubPages, tumblr, USFreeads

 

96

 

97

 

100

 

98

 

100

98.2%
Increased +2

+2

 

5

Bookmarking Flicks

Panchkula, India

Sahil Mehta
+91-9911009911
More info

Visit Website

2008

$3 million - $5 million

13

46

93%

M

Propeller, Digg, reddit, delicious

 

96

 

99

 

98

 

99

 

97

97.8%
Increased +3

+3

 

6

STRATACACHE

Dayton, Ohio

Stephen Mertens
800-244-8915
More info

Visit Website

1999

$3 million - $5 million

47

150+

95%

M

SuperLumin, enVu, Optika

 

97

 

98

 

97

 

96

 

97

97%
Increased +4

+4

 
Contenders

7

Social Media Science

Wichita, Kansas

Dan Gronsbell
866-655-5240
More info

Visit Website

2009

$5 million - $10 million

138

50,000+

90%

M

SEMA, Webroot, Top Bloggers & Internet Marketers, Many Agencies

 

98

 

97

 

96

 

95

 

97

96.6%
Decreased -2

-2

 

8

Purecontent Media Limited

Cromer, United Kingdom

David Hobart
+44 (0)1263 519749
More info

Visit Website

2008

$1 million - $3 million

55

125+

98%

M

Amazon, Valueclick Inc, Mezi Media Inc, Ideas By Net Limited, Crystal Umbrella Limited

 

97

 

95

 

94

 

97

 

95

95.6%
Decreased -1

-1

 

9

iCrossing

Dallas, Texas

Nick Brien
214-210-6800
More info

Visit Website

1998

Above $10 million

55

100+

90%

H

Toyota, The Coca-Cola Company, The LEGO Group, Bank of America, Mastercard

 

96

 

95

 

94

 

96

 

94

95%
Decreased -7

-7

 

10

EdgeCast Networks

Santa Monica, California

Alex Kazerani
310-396-7400
More info

Visit Website

2006

Above $10 million

155

1000+

95%

H

examiner.com, cooking.com, jetBlue, Parallels, rdlasso

 

94

 

95

 

93

 

96

 

94

94.4%
Decreased -6

-6

 
Evaluation Criteria: Best Content Distribution Software
Feature Offering Variety of Features

During our analysis of content distribution services, time is spent comparing different features and functions of the software in regards to how they assist in distributing different types of content across different channels. We analyze whether the features impact the overall quality of the software, whether the features are easy to use and intuitive, and whether they hold up to similar services provided by their competition.

Content Syndication Access to Variety in Channels

Our analysis of content syndication focuses on how well the content is distributed across different channels both from a depth perspective and how the content is being represented across each of the channels. It is important for content to not only be distributed across effective channels of communication, but it is also important that the content is being uniquely represented in each of the channels.

Automation Quick, Efficient Automation

The automation component of the analysis focuses on whether the features in the software allow for the content to be distributed automatically while also allowing for specific meta information to be automatically generated. We determine whether the features are truly useful in automating various aspects including titles, tags, and relevant information which different channels require in order to categorize content.

Quality Control Ensure Quality Content

Another important area of our analysis focuses on how much effort is placed into quality control. It is important for the channels in which content is being distributed to be of high quality in order to prevent the content from harming the beneficiary. We analyze whether there are both automated and manual systems of quality control and how the company approaches ensuring a high quality and relevance of where content is distributed.

Diversity Wide Diversity in Channels

The overall diversity of different channels for content distribution is another crucial element of the evaluation process. We analyze the types of channels which are included in the distribution network, the different industries which are being represented, and the audiences of the different channels. Having a diverse network ensures that content is being represented in channels which make sense to the context of the content.

 
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