topseos video evaluation
Our Selection Process For
Best Mobile Marketing Companies

Last updated: January 1, 2017

Improve Your Rankings | Apply For Rankings | Evaluation Criteria

 
Best

Top 10 Mobile Marketing Companies

Best Mobile Marketing Companies - January 2017

UPWARD
TREND
DOWNWARD
TREND
NO
CHANGE
 
 

Rank

Company Name

Year
Founded

Revenue

Fulltime
Employees

Active
Clients

Client
Retention
Rate

Pricing

Major Clients

Other Core
Services

Campaign Analysis

Organic Capabilities

Paid Capabilities

Reporting

Current

Overall Score

0
100
 
G
VG
E
 

Change in Rank

Leaders

1

Bruce Clay

Moorpark, California

Bruce Clay
866-517-1900
More info

Visit Website

1996

Above $10 million

100+

200

90%

M

FaceBook, Sportsmans Guide, LL Bean, Weather.com, Century21

 

100

 

100

 

100

 

100

 

100

100%

NC

 

2

Customer Magnetism

Virginia Beach, Virginia

Aaron Leslie
800-610-7265
More info

Visit Website

2000

$3 million - $5 million

35

100+

92%

M

ECHO Inc., Sallie Mae, Armstrong, BeliefNet, FX Pro

 

100

 

99

 

100

 

98

 

100

99.4%

NC

 

3

VJG Interactive

San Jose, California

Sabah Noor
844-318-9153
More info

Visit Website

2006

Above $10 million

150+

600+

98%

L

Subway, ACE Hardware, Werth Reality, Studio 8, Circuit City

 

96

 

99

 

100

 

97

 

100

98.4%

NC

 
Strong Performers

4

OneIMS - Integrated Marketing Solutions

Chicago, Illinois

Samuel Thimothy
800-716-5445
More info

Visit Website

2006

Above $10 million

50

1500+

92%

M

Best Western Suites, Hampton Inn, Quality Inn, Decision Point, LATAN

 

96

 

98

 

96

 

98

 

100

97.6%

NC

 

5

Boostability

Lehi, Utah

Kelly Shelton
800-261-1537
More info

Visit Website

2009

Above $10 million

465

7500+

92%

L

J.D. Power, Fieldstone Homes, Dexter Law, Alegria Shoes, Artbeats

 

99

 

96

 

95

 

96

 

97

96.6%

NC

 

6

iCrossing

Dallas, Texas

Nick Brien
214-210-6800
More info

Visit Website

1998

Above $10 million

55

100+

90%

H

Toyota, The Coca-Cola Company, The LEGO Group, Bank of America, Mastercard

 

95

 

96

 

94

 

97

 

97

95.8%

NC

 
Contenders

7

Netmark

Idaho Falls, Idaho

Brandy Puetz
800-935-5133
More info

Visit Website

2007

$3 million - $5 million

15

50

91%

M

Experian, SelectQuote, Intellius, Hallmark, 5.11 Tactical

 

95

 

93

 

95

 

96

 

97

95.2%

NC

 

8

mobileStorm

Van Nuys, California

Jared Reitzin
866-492-7886
More info

Visit Website

1999

$1 million - $3 million

28

100+

89%

M

America's got Talent, the Proice is Right, Hard Rock Casino, Overstock.com

 

93

 

95

 

96

 

93

 

96

94.6%
Increased +2

+2

 

9

WASP

Boca Raton, Florida

Rick Catinella
561-409-5666
More info

Visit Website

2008

$3 million - $5 million

25

132

90%

M

Consolidated Credit, Blockbuster, Consequence of Sound, Cell Science Systems, British American Tobacco

 

93

 

92

 

95

 

93

 

95

93.6%
Decreased -1

-1

 

10

iProspect

Boston, Massachusetts

Jeremy Cornfeldt
617-449-4300
More info

Visit Website

1996

Above $10 million

50+

150+

92%

H

Yellow Book, Allegis Group, Circuit City, Delta, Avis

 

95

 

92

 

92

 

94

 

93

93.2%
Decreased -1

-1

 
Evaluation Criteria: Mobile Marketing Companies
Campaign Analysis Identify Strong & Weak Points

During our analysis of mobile marketing services, we spend time delving into the strategies and methodologies used to determine the overall status and performance of an existing campaign. We identify each vendor's campaign analysis strategy in order to compare internal strategies and methodologies to those of the leading mobile marketing providers. This serves as a starting point to better understand a vendor's ability to identify strengths and weaknesses.

Organic Capabilities Their Approach to Search

For mobile marketing campaigns, it is important for the vendor to have an in-depth understanding of how to affect a client's performance in the results of mobile search engines. Mobile search operates at a different level and maintains different nuances compared to desktop and traditional search engines. We analyze the strategies and processes which are used to create effective organic mobile search campaigns while measuring their relative performance.

Paid Capabilities Their Approach to Advertising

There are a large number of paid opportunities in mobile advertising. We analyze how each mobile marketing company approaches the concept of paid advertising in mobile platforms in order to reach out to target audiences. Time is spent comparing different paid advertising strategies and platforms leveraged by mobile marketing companies and how each of these decisions will ultimately impact the end result of the paid marketing campaign.

Reporting In-Depth Reports & Metrics

The types of reports and information which is provided to the client is also an important aspect of our analysis. We want to ensure that clients of mobile marketing services are being given information about the big picture of their marketing campaign while also ensuring they have access to the statistics and information backing up the claims. Reports should also provide them with an explanation of the work produced and the actual results being achieved over time.

Current New Technology & Standards

Mobile web technologies and infrastructure exists as one of the fastest growing areas in technology and online marketing. Our analysis investigates whether mobile marketing companies are taking new technologies and standards into consideration when developing mobile platforms for their customers. The vendors which we recommend often remain ahead of the curve to ensure that the mobile website will continue to function as needed with new platforms.

 
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