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Best
Top 5 Crisis Management Companies
Key Facts For TechContinuity
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- Major Clients:
- Confidential
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- techcontinuity.com
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Key Facts For US Security Care, Inc.
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- Major Clients:
- Confidential
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- Website:
- usscinc.com
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Key Facts For Zignal Labs
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- Major Clients:
- Confidential.,
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- Year Founded:
- 2000
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- Fulltime Employees:
- 50 - 100
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- Active Clients:
- 200+
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- Revenue:
- $10 million - $50 million
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- Client Retention Rate:
- 85
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- Pricing:
- M
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- Website:
- zignallabs.com
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Key Facts For Rasky Partners
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- Major Clients:
- FEMA, Mastercard, The Whitehead Institute,...
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- rasky.com
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Key Facts For Dataminr
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- Major Clients:
- Shell, CNN, Netflix, UPS
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- dataminr.com
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Evaluation Criteria: Crisis Management Companies
Needs Analysis
When evaluating crisis management companies our research team delves into the amount of effort placed into understanding the client's current situation and the journey they took to get there. It is important for the vendor to spend ample time to understand the situation before they are able to address the factors in play leading to the current online crisis.
Response Time
The response time of the crisis management company across different aspects is also compared between leading and top contending crisis management companies. This generally includes the amount of it takes for a normal response, a mission-critical response, and the time it takes for them to take an action after a crisis situation in general.
Engagement
Online engagement is a crucial component of our evaluation process. The methodology for determining the best course of action online during a crisis event is compared between different vendors to understand how they approach understanding the situation and communicating with web users and other brands online to alleviate and potentially solve the situation for their client.
Copywriting
Our research team also delves into the professional copywriting performed by the crisis management company. Clients often rely on the expertise of the crisis management firm to help them make public statements. The integrity of a statement is dependent on how the statement is worded. Our research team compares the copywriting works of various crisis management firms.
Reporting
Transparency is an important part of the crisis management process. Our research team compares how different vendors report to their clients in terms of how their campaign is performing, the progress they are making towards resolving the issue, and the types of metrics they are using to gauge the responses they are seeing online.