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Our Selection Process For
Best App Store Optimization Companies
Our Selection Process For
Best App Store Optimization Companies

Last updated: November 1, 2022

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Best
Top 10 App Store Optimization Companies

Best App Store Optimization Companies - November 2022

Rank

Company Name

Year
Founded

Revenue

Fulltime
Employees

Active
Clients

Client
Retention
Rate

Pricing

Major Clients

Other Core
Services

Strategy Development

Strategy Development

Targeting

Targeting

Timeliness

Timeliness

Methodology

Methodology

Reporting Methods

Reporting Methods

Overall Score

0
100
 
G
VG
E
 

Change in Rank

DMA | Digital Marketing Agency DMA | Digital Marketing Agency
Talk to a Representative: 800-569-2754
Key Facts For DMA
  • Major Clients:
    Jet.com, TripAdvisor.com, Kohler, Williams...
  • Year Founded:
    2002
  • Fulltime Employees:
    80+
  • Active Clients:
    500+
  • Revenue:
    Above $10 million
  • Client Retention Rate:
    96
  • Pricing:
    M
  • Website:
    www.digitalmarketingagency.com
Request A Quote
Reviews (93)
Positive Review 93 Reviews
They redesigned high bounce pages, included more relevant information and expanded my current content to increase visitor time on my site. Jennifer Hall
Positive Review
They redesigned our landing page to increase our site conversion rate and they even tackled some copywriting for us. Helped with writing some high converting ads and some image ads too. Edward Astin
Positive Review
Absolutely brilliant new website thanks to DMA
I can't say enough about the website that DMA...
Mohammad Saqib Ali

Strategy Development

Targeting

Timeliness

Methodology

Reporting Methods

Arcane Marketing Arcane Marketing
Talk to a Representative: (208) 938-5988
Key Facts For Arcane Marketing
  • Major Clients:
    SelectHealth, Line-X, Copag, Headsets Dire...
  • Year Founded:
    2015
  • Fulltime Employees:
    30+
  • Active Clients:
    100+
  • Revenue:
    $3 million - $5 million
  • Client Retention Rate:
    98
  • Pricing:
    L
  • Website:
    www.arcanemarketing.com
Request A Quote
Reviews (24)
Positive Review 24 Reviews
Great place that is very innovative and court...
Samuel Bird
Positive Review
Nate and Chad are two that definitely have th...
Jeremy Andra
Positive Review
We used Arcane Marketing to build and launch...
Pam Johnson

Strategy Development

Targeting

Timeliness

Methodology

Reporting Methods

Shyft Up Shyft Up
Talk to a Representative: (415) 297-6201
Key Facts For Shyft Up
  • Major Clients:
    Confidential
  • Year Founded:
  • Fulltime Employees:
  • Active Clients:
  • Revenue:
  • Client Retention Rate:
  • Pricing:
  • Website:
    shyftup.com
Request A Quote
Positive0% Write Review

 

Negative0% Write Review

 

Neutral0% Write Review

 

Strategy Development

Targeting

Timeliness

Methodology

Reporting Methods

Strong Performers
4
2004
$50 million - $100 million
500 - 1,000
1000+
95
H
WhatsApp Messenger, YouTube, Tencent, Apple, Forbes, Bloomberg, Financial Times
96
98
96
98
100
97.6%
NC
App Annie App Annie
Talk to a Representative: 415-638-6840
Key Facts For App Annie
  • Major Clients:
    WhatsApp Messenger, YouTube, Tencent, Appl...
  • Year Founded:
    2004
  • Fulltime Employees:
    500 - 1,000
  • Active Clients:
    1000+
  • Revenue:
    $50 million - $100 million
  • Client Retention Rate:
    95
  • Pricing:
    H
  • Website:
    www.appannie.com
Request A Quote
Positive0% Write Review

 

Negative0% Write Review

 

Neutral0% Write Review

 

Strategy Development

Targeting

Timeliness

Methodology

Reporting Methods

5
2012
$1 million - $5 million
10 - 50
56
95
M
Discover why over 3, 250 apps have trusted to work with us here.,
97
98
97
99
95
97.2%
NC
PreApps PreApps
Talk to a Representative: 310-428-6084
Service Offerings:
Key Facts For PreApps
  • Major Clients:
    Discover why over 3, 250 apps have trusted...
  • Year Founded:
    2012
  • Fulltime Employees:
    10 - 50
  • Active Clients:
    56
  • Revenue:
    $1 million - $5 million
  • Client Retention Rate:
    95
  • Pricing:
    M
  • Website:
    hire.preapps.com
Request A Quote
Positive0% Write Review

 

Negative0% Write Review

 

Neutral0% Write Review

 

Strategy Development

Targeting

Timeliness

Methodology

Reporting Methods

Gummicube Gummicube
Talk to a Representative: 408-357-3994
Key Facts For Gummicube
  • Major Clients:
    Gemr, Baller Legends, YouCam Makeup, Xerox...
  • Year Founded:
    2011
  • Fulltime Employees:
    10 - 50
  • Active Clients:
    1200+
  • Revenue:
    $1 million - $5 million
  • Client Retention Rate:
    91
  • Pricing:
    H
  • Website:
    www.gummicube.com
Request A Quote
Positive0% Write Review

 

Negative0% Write Review

 

Neutral0% Write Review

 

Strategy Development

Targeting

Timeliness

Methodology

Reporting Methods

Contenders
7
2007
$1 million - $5 million
10 - 50
21
92
M
Clients include: The Economist Group, Bauer Media Group, NBCUniversal, mytaxi, Teletext Holidays, UKTV Play, Fujifilm, Time Inc., Trivago, Evernote, IBM…, NBC Universal, Virgin Trains, GymShark, The Economist, The Economist Group, Yolt
95
97
94
95
97
95.6%
NC
Yodel Mobile Yodel Mobile
Talk to a Representative: 44 2074281310
Service Offerings:
Key Facts For Yodel Mobile
  • Major Clients:
    Clients include: The Economist Group, Baue...
  • Year Founded:
    2007
  • Fulltime Employees:
    10 - 50
  • Active Clients:
    21
  • Revenue:
    $1 million - $5 million
  • Client Retention Rate:
    92
  • Pricing:
    M
  • Website:
    www.yodelmobile.com
Request A Quote
Reviews (21)
Positive 90.5% 19 Reviews
We had a really useful meeting with the CEO a...
Nauzar Manekshaw
Positive
Lovely staff - great company!
Emma Smith
Negative 9.5% 2 Reviews
Bad
Chris Gut

Strategy Development

Targeting

Timeliness

Methodology

Reporting Methods

Apptopia Apptopia
Talk to a Representative:
Service Offerings:
Key Facts For Apptopia
  • Major Clients:
    Visa, Target, Microsoft
  • Year Founded:
  • Fulltime Employees:
  • Active Clients:
  • Revenue:
  • Client Retention Rate:
  • Pricing:
  • Website:
    apptopia.com
Request A Quote
Positive0% Write Review

 

Negative0% Write Review

 

Neutral0% Write Review

 

Strategy Development

Targeting

Timeliness

Methodology

Reporting Methods

Growth Rocket Apps Ltd Growth Rocket Apps Ltd
Talk to a Representative:
Key Facts For Growth Rocket Apps Ltd
  • Major Clients:
    AppySalons, Beautystack, Fretello, JobSwip...
  • Year Founded:
  • Fulltime Employees:
  • Active Clients:
  • Revenue:
  • Client Retention Rate:
  • Pricing:
  • Website:
    growthrocketapps.com
Request A Quote
Positive0% Write Review

 

Negative0% Write Review

 

Neutral0% Write Review

 

Strategy Development

Targeting

Timeliness

Methodology

Reporting Methods

The ASO Project The ASO Project
Talk to a Representative: 877-778-6673
Key Facts For The ASO Project
  • Major Clients:
    Nickelodeon, SEGA, Sony, Atari, Zynga
  • Year Founded:
    2014
  • Fulltime Employees:
    1 - 10
  • Active Clients:
    60
  • Revenue:
    Est. $1 Million
  • Client Retention Rate:
    91
  • Pricing:
    M
  • Website:
    www.theasoproject.com
Request A Quote
Positive0% Write Review

 

Negative0% Write Review

 

Neutral0% Write Review

 

Strategy Development

Targeting

Timeliness

Methodology

Reporting Methods

Evaluation Criteria: App Store Optimization Companies
Strategy Development
Strategy Development
Featuring a mobile app in popular app stores requires proper planning to achieve proper execution. During our evaluation of app store optimization companies we examine the strategy development practices and methodologies of the leading and top contending vendors in the space. Does the vendor spend time understanding the mobile app and its audience prior to building a campaign?
Targeting
Targeting
While being featured in an app store is a surefire way to success, targeting the wrong audience could lead to confusion or a negative effect for the app. Our research team analyzes how an app store optimization company targets an audience through the use of imagery, category selection, and other strategies for getting an app featured in the correct location or alongside relevant apps.
Timeliness
Timeliness
The mobile app marketing is one that is constantly moving forward. In our evaluation of app store optimization companies we analyze how swiftly they produce their work and how quick a client can expect to see results on average. Is the vendor generally able to give a reliable estimate to their client for when they are able to expect results?
Methodology
Methodology
Our research team analyzes the different strategies app store optimization companies use to optimize an app's listing page to be featured among the millions of competing apps. Each vendor often has their own approach to building an audience for an app or achieving success in specific categories. Our research team compares which strategies work and produce exceptional results.
Reporting Methods
Reporting Methods
Having transparency in marketing ensures that the client will understand not only the expectations of the campaign, but the performance of the campaign as a whole. We investigate how the app store optimization agency defines success and the way they have opted to relay that information to their client. Having a solid method of reporting on success ensures the client can capitalize on the success.
 
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Our Selection Process For
Best App Store Optimization Companies
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